Founded in 1901 by Henry Williamson Gossard, the company first manufactured corsets and women's undergarments inspired by the late actress Sarah Bernhardt. Ad the company began to grow, Gossard recognised that Woemn's bust sizes were increasing so they introduced 'up to DD cup' in the 1970's. Gossard now manufactures lingerie all the way up G cup.
During the start of the millenium, Gossard launches the SuperSmooth collection with revolutionary no stitching, no seam technology. This continual innovation has contributed to Gossard's reputation for solution and quality and the company know offers women a variety of solution bras, breifs, corsets and many more.